Global mobile virtual network operator market is expected to reach USD 73.20 billion by 2020. Rising number of mobile services subscribers coupled with increasing demand for data services is expected to fuel growth over the forecast period. MVNO’s target niche market segments such as roaming, business and retail, hence are able to provide differentiated services to customers. This also aids in avoiding direct competition with MNO’s and generates additional revenues for both MNO’s and MVNO’s.
Value added services and data service market are expected to witness substantial growth in revenue, hence driving mobile industry growth. However, the voice services market is expected to remain stagnant over the forecast period. MVNO’s play important role to cater to this segment by buying minutes in bulk from MNO’s and selling them to consumers at a discounted price. Technological innovation such as advancements in 4G and LTE infrastructure are expected to propel growth. However, lack in expertise is likely to restrain growth over the next six years.
Asia Pacific is expected to witness substantial growth, growing at over 10.5% from 2015 to 2022. Rising demand is attributed to emerging telecom service industry in the region. In addition, countries including Myanmar, Vietnam, India and China are projected to show substantial growth over the forecast due to opening up of their economies. Moreover, growing demand from business and education sector is expected to increase job prospects in the sector. Furthermore, the rate of inter and intra country migration in the region has increased substantially over the forecast period which in turn is expected to fuel demand. This is further expected to bolster the growth of the industry substantially.
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Europe accounted for more than 45% of the global MVNO market in 2013. Presence of a favourable regulatory framework in the European Union is expected to be the growth driving factor. Countries including Germany, France and UK have a strong MVNO base and are expected to witness significant demand over the next six years.
Some of the major players in the industry are Lyca Mobile, Tesco Mobile, Drillisch Telecom, Virgin Mobile, Lebara Group, PosteMobile and TracFone Wireless. TracFone Wireless is the major MVNO of Asia Pacific, United States and Latin America. In Addition, companies are looking to expand towards Middle East and African countries over the forecast period. MVNOs provide a range of services including TV-on demand, digital cable recorders, cable, broadband, television, mobile and converged solutions.
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